Conversations on Rational Choice
Rational choice theories belong to the most prominent approaches of 20th century economics. By...
EAN: 9781107547643
Conversations on Rational Choice
Rational choice theories belong to the most prominent approaches of 20th century economics. By...
EAN: 9781107121850
H2H Marketing
H2H Marketing focuses on redefining the role of marketing by reorienting the mindset of...
EAN: 9783031223952
Gambling Animal
Humanity's unique relationship with risk has driven us to defy the evolutionary odds - but as the...
EAN: 9781805225843
Brand Positioning with Power
Offers a new take on Al Ries and Jack Trout’s original positioning concept. The book delivers...
EAN: 9781637425510
Behavioural Economics
It gives an overview of recent developments in behavioural economics stressing throughout how...
EAN: 9783031691652
Next-Generation of Empirical Research in Economics
Leading Japanese economists passionately discuss the frontiers of empirical research in economics...
EAN: 9789819718863
Evolutionary Economics
A smart contract tied together with DLT, for example, makes it possible to design an economically...
EAN: 9789819713813
End of Rationality and Selfishness
This book reviews the antinomy of rationality and selfishness raised from egoism, though...
EAN: 9789811997549
Fostering Recovery Through Metaverse Business Modelling
EAN: 9783031282577
Economic Biology and Behavioral Economics
Economic Biology and Behavioral Economics: The Prophesy of Alfred Marsh all explores the prophesy...
EAN: 9781032300481
Religion and Consumer Behaviour
This book concentrates on understanding the relationship of religiosity with various aspects of...
EAN: 9781032265018
Ethnic Hospitality Marketing
Drawing on qualitative research methods, the book explores examples from the Greek food industry...
EAN: 9781032130729
Brand Desire
Turn emotional insight into a competitive advantage to develop a brand strategy that deepens...
EAN: 9781398621091
Brand Desire
Turn emotional insight into a competitive advantage to develop a brand strategy that deepens...
EAN: 9781398621046
Uncertainty
In Uncertainty, Patrik Aspers provides detailed analysis of publicly available means of...
EAN: 9780197752753
