Sales Enablement
This book helps in building an optimally designed and customer-oriented sales organization. The...
EAN: 9783658403676
Social First Brands
Create an impactful social media strategy that enables you to move beyond trends and create...
EAN: 9781398621701
Social First Brands
Create an impactful social media strategy that enables you to move beyond trends and create...
EAN: 9781398621688
Art of Collaborating with AI
We are at a momentous inflection point in our evolutionary history: generative AI is becoming...
EAN: 9781032847610
Art of Collaborating with AI
We are at a momentous inflection point in our evolutionary history: generative AI is becoming...
EAN: 9781032839851
Business Innovation for the Post-pandemic Era in Vietnam
This book documents the recent post-pandemic era business innovation research in Vietnam bringing...
EAN: 9789819915477
Digital Marketing Fundamentals
Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind...
EAN: 9781032964690
Digital Marketing Fundamentals
Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind...
EAN: 9781032941325
Data Governance and the Digital Economy in Asia
Data governance is the cornerstone of digital economy growth, particularly in Asia, where both...
EAN: 9781032826981
Contemporary Issues in Social Media Marketing
Contemporary Issues in Social Media Marketing provides the most cutting-edge findings in social...
EAN: 9781032535708
Organisation Management in the Digital Economy
The book highlights the essence of information technology in the modern digital world in relation...
EAN: 9781032221588
Machine Learning, Blockchain, and Cyber Security in Smart Environments
This book provides a deep insight into the recent techniques which form the backbone of smart...
EAN: 9781032146416
Convergence of Blockchain Technology and E-Business
The purpose of this edited book is to provide the relevant technologies and case studies in a...
EAN: 9780367499198
Mobile Payments, Consumer Policy, and the Law
Mobile technology offers an innovative and cost-effective channel for delivering a range of...
EAN: 9781032454450
Social Media Analytics in Predicting Consumer Behavior
Social media plays an important role for businesses and consumers. The importance of social media...
EAN: 9781032059914
Big Data Analytics
This book includes various topics related to marketing and business analytics. It is written to...
EAN: 9781032310442
Sales Made Simple
You might think you’re not a natural salesperson, but if you don’t get comfortable promoting your...
EAN: 9781788607537
Market of One
The agency market’s not oversupplied, it’s just under-differentiated. Discover the five-step...
EAN: 9781788607377
Market of One
The agency market’s not oversupplied, it’s just under-differentiated. Discover the five-step...
EAN: 9781788607360
10 Principles of Effective Social Media Marketing
Understand the fundamental principles of effective social media marketing.
EAN: 9781398621466
