Recommender Systems in Fashion and Retail
EAN: 9783031221941
Palgrave Handbook of Interactive Marketing
EAN: 9783031149634
Innovation of Digital Economy
This book presents a rich selection of 36 real-world cases on how organizations in China explore...
EAN: 9789819917402
E-Commerce Industry Chain
This book focuses on e-commerce industry chain based on the whole process of e-commerce...
EAN: 9789819900459
Convergence in Crossover Service
Convergence in crossover service explores the crossover phenomenon, crossover services and the...
EAN: 9789811988462
E-Commerce
This book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the...
EAN: 9789811964404
Artificial Intelligence and Transforming Digital Marketing
This book explores how AI is transforming digital marketing and what it means for businesses of...
EAN: 9783031358272
How Digital Intelligence Drives Business Growth
This book aims to build a framework for understanding how to achieve new business growth through...
EAN: 9789819942985
Next Stop Metaverse
This book initiates the conversation about the metaverse in science and practice.
EAN: 9783658411794
Strategies for e-Service, e-Governance, and Cybersecurity
Provides an introduction to and overview of cyber security in e-services and e-governance...
EAN: 9781774638811
Organization as Time
This volume explores the temporal structures and dynamics at stake in contemporary management and...
EAN: 9781009297264
Informational Logic of Human Rights
Shows how digital capitalism has shaped human rights practices.
EAN: 9781399509916
Social Media in the Fashion Industry
This book introduces social network fundamentals in the fashion domain. It addresses the creation...
EAN: 9781032826561
Corporate Cancel Culture and Brand Boycotts
This book examines the complexities of unintended consequences of social media that often impact...
EAN: 9781032670515
Corporate Cancel Culture and Brand Boycotts
This book examines the complexities of unintended consequences of social media that often impact...
EAN: 9781032670492
E-Commerce and Financial Services in Asia
This book looks at the drivers in the emergence, development and internal and global expansion of...
EAN: 9781032856704
Principles of Islamic Marketing
The Principles of Islamic Marketing provides a complete guide to the requirements an organization...
EAN: 9781032838595
Disruptive Business
The book provides a timely new perspective of current behavioural disruptions which are relevant...
EAN: 9781032838410
Advanced Database Marketing
While the definition of database marketing hasn?€?t changed, its meaning has become more vivid,...
EAN: 9781032837192
Human-Centered Marketing
Transform your marketing strategy to place the audience front and center, building trust with...
EAN: 9781398619401
Human-Centered Marketing
Transform your marketing strategy to place the audience front and center, building trust with...
EAN: 9781398619388
