Brand Storytelling in the Digital Age
It reflects the dramatic shift in brand storytelling in which marketers are in the driving seat,...
EAN: 9783030590840
Data Privacy and Trust in Cloud Computing
This open access book brings together perspectives from multiple disciplines including...
EAN: 9783030546595
Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management. Human Communication, Organization and Work
EAN: 9783030499068
Blockchain, Artificial Intelligence and Financial Services
Blockchain technology and artificial intelligence (AI) have the potential to transform how the...
EAN: 9783030297633
Digital Business Strategies in Blockchain Ecosystems
This book analyzes the effects of the latest technological advances in blockchain and artificial...
EAN: 9783030297411
Developing the Digital Economy in ASEAN
This book advances the international debate on the development of e-commerce with focus on...
EAN: 9781032092874
Cryptocurrencies
Provides a plain-language primer on how to confidently navigate the rapidly evolving world of...
EAN: 9781032092379
Digital and Social Media Marketing
This book examines issues and implications of digital and social media marketing for emerging...
EAN: 9783030243760
Digital Economy. Emerging Technologies and Business Innovation
EAN: 9783030646417
HCI International 2020 – Late Breaking Papers: Interaction, Knowledge and Social Media
The conference was planned to take place in Copenhagen, Denmark, but had to change to a virtual...
EAN: 9783030601515
HCI in Mobility, Transport, and Automotive Systems. Automated Driving and In-Vehicle Experience Design
EAN: 9783030505226
Advances in Crowdfunding
This open access book presents a comprehensive and up-to-date collection of knowledge on the...
EAN: 9783030463113
Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management. Posture, Motion and Health
EAN: 9783030499037
Social Customer Relationship Management
Social media has received considerable attention, and many potential benefits, as well as...
EAN: 9783030233457
Advances in Production Management Systems. Production Management for the Factory of the Future
The two-volume set IFIP AICT 566 and 567 constitutes the refereed proceedings of the...
EAN: 9783030300029
Advances in Production Management Systems. Towards Smart Production Management Systems
The two-volume set IFIP AICT 566 and 567 constitutes the refereed proceedings of the...
EAN: 9783030299989
Collaborative Networks and Digital Transformation
They provide a comprehensive overview of major challenges and recent advances in various domains...
EAN: 9783030284664
Information Retrieval
This book constitutes the refereed proceedings of the 26th China Conference on Information...
EAN: 9783030567248
HCI in Mobility, Transport, and Automotive Systems. Driving Behavior, Urban and Smart Mobility
EAN: 9783030505363
HCI in Business, Government and Organizations
This volume LNCS 12204 constitutes the refereed proceedings of the 7th International Conference...
EAN: 9783030503406
Artificial Intelligence in HCI
This book constitutes the refereed proceedings of the First International Conference on...
EAN: 9783030503338
Advanced Information Systems Engineering
This book constitutes the refereed proceedings of the 32nd International Conference on Advanced...
EAN: 9783030494346
Globalization of Chinese Enterprises: Trends and Characteristics
The internationalization of Chinese enterprises is one of the most notable aspects of economic...
EAN: 9789811546457