Social Network DeGroot Model
This book investigates the DeGroot model in social network contexts, and proposes the social...
EAN: 9789819704231
Postcolonial Marketing Communication
This volume approaches marcomm (marketing communication) from the phenomenology of markets in the...
EAN: 9789819702879
Strategic Communications' Role in Counter-Terrorism
EAN: 9783031891090
Leadership Concepts for the Engineering Mindset
The book is intended to focus the engineer or technically minded individual on key aspects of...
EAN: 9783031677977
Non-Profit Organisations, Volume I
all with scarce resources but abundant determination.The first volume explores the opportunities...
EAN: 9783031623981
Green Marketing and Entrepreneurship
Green Marketing and Entrepreneurship allows readers to explore the profound impact of marketing...
EAN: 9783031503351
Integral Communication and Digital Identity
EAN: 9783031474620
Organisational Behaviour, Communication, and Digitalisation in a Changing World
This book brings together leading scholars and practitioners in organizational behaviour and...
EAN: 9783031874161
Strategic Design for the Third Sector
This book discovers and demonstrates the strategic values of design within the context of the...
EAN: 9783031903052
Relationship-Oriented Sustainability Marketing
Offering a comprehensive examination of relationship-oriented sustainability marketing in the...
EAN: 9783031883484
CSR and its Internal Narrative
Corporate Social Responsibility (CSR) was coined as a term in the 1950s, although modern notions...
EAN: 9783031874444
Eco-Label Visual Design and Sustainability
EAN: 9783031827600
Consumer Responses to Corporate Responsibility and Branding
mso-bidi-language: AR-SA;">Lukas Zimmer investigates consumer responses to corporate...
EAN: 9783658479152
Navigating Through the Fog of Negotiation
mso-ansi-language: EN-US;">Negotiations
EAN: 9783658477783
Business Secrets Management
It simplifies complex legal concepts into actionable insights, helping decision-makers in small...
EAN: 9783031825118
Flight into Strategic Ambiguity
This book analyses how and why advertising, PR, and corporate and political communication make...
EAN: 9783658470524
Mastering Consensus
This book guides managers through a five-step process to transform productive controversy into...
EAN: 9783658467784
Organisational Communication in Africa
This book delves comprehensively into organisational communication in Africa in the digital age,...
EAN: 9783031706554
Construction of Corporate Identities by Chinese and American Airlines on Social Media
Using top Chinese and American airlines as examples, this book approaches the construction of...
EAN: 9789819761876
Non-Profit Organisations, Volume II
all with scarce resources but abundant determination.The first volume explores the opportunities...
EAN: 9783031625299
