Recent Advances in Tourism Marketing Research
Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for...
EAN: 9781138984707
Handbook of Dispute Resolution
An authoritative analysis of the facilities available for resolving industrial disputes by third...
EAN: 9781138975668
Historical Research in Marketing Management
This wide-ranging collection explores the historical dimensions of marketing management, focusing...
EAN: 9780415724630
Base of the Pyramid 3.0
In this ground-breaking new book, Stuart L. Hart and Fernando Casado Caeque have worked with...
EAN: 9781783532018
Advertising Management
Suitable for the Advertising Management course, this book follows the more general Principles of...
EAN: 9780765622600
Global Marketing in Times of Disruption
Global Marketing in Times of Disruption, Volume 22 in the Review of Marketing Research series,...
EAN: 9781805922513
Dawn of Swatch
A simple plastic watch revolutionized an industry in decline with bold, affordable style and...
EAN: 9781637428726
International Marketing in a Changing World
Step into the evolving realm of global marketing where technological shifts, changing consumer...
EAN: 9781637428481
Ultra-Luxury Travel
Deliver ultra-luxury travel through innovative wellness experiences, cutting-edge...
EAN: 9781398627604
Leading Strategic Transformation
Leading Strategic Transformation: The H-Factor reframes change as a human-centred, adaptive...
EAN: 9781805923640
Personal Branding for Introverts
A top expert in personal branding shows introverts how to leverage their unique strengths to get...
EAN: 9781541705463
Sustainable Organizational Change
This book introduces SCMS as an alternative to traditional control systems, emphasizing the...
EAN: 9781041159827
Ethics and the Environmental Health Profession
This book provides an exploration of the discussion on how a stronger ethical basis for the work...
EAN: 9781041031178
First Meeting Differentiator
Transform your discovery process from self-directed attempts to extract business to value-driven...
EAN: 9781400239801
Raising Social Capital
Pragmatic as well as practical, this book offers a roadmap to successfully navigate the new rules...
EAN: 9781032630502
Raising Social Capital
Pragmatic as well as practical, this book offers a roadmap to successfully navigate the new rules...
EAN: 9781032630496
Corporate Advocacy
This text prepares readers to incorporate corporate advocacy into future communications roles in...
EAN: 9781032595559
Corporate Advocacy
This text prepares readers to incorporate corporate advocacy into future communications roles in...
EAN: 9781032595542
Public Relations Theory in Practice
Grounded in robust and tested theories, strategic insights empower public relations professionals...
EAN: 9781637428290
Managing Brand Crises
Amid today’s fast-paced digital landscape, a single misstep can spark a sudden crisis. Leaders...
EAN: 9781637428238
Public Relations: Strategies and Tactics, Global Edition
EAN: 9781292483252
Mastery of Customer Service in Careers
Three high school friends rose to leadership in customer service through diverse careers in...
EAN: 9781637428085
Marketing: An Introduction -- Global Edition
EAN: 9781292753492
