Digital Public Relations and Marketing Communication Trends in Africa
The uptake of digital media platforms necessitates the need to understand how digital cultures of...
EAN: 9781032689630
Media Tactics in the Long Twentieth Century
Integrating media studies with history, Media Tactics in the Long Twentieth Century explores the...
EAN: 9781032618289
Advances in Digital Marketing in the Era of Artificial Intelligence
This book highlights the technological advances that are transforming the future of digital...
EAN: 9781032585123
Financial Stability, Economic Growth and Sustainable Development
This book explores the various economic and financial dimensions of sustainable development...
EAN: 9781032572765
Virtual Influencers
This book identifies the converging socio-cultural, economic and technological conditions that...
EAN: 9781032559735
Business, Peacebuilding, and Regulation
This book examines the relationship between business-based peacebuilding and the opportunities...
EAN: 9781032453606
Risk and Crisis Communication in Europe
This timely volume offers an international and cross-disciplinary examination of risk and crisis...
EAN: 9781032450803
Law of Riba in Islamic Banking
The issue of riba i.e., interest/the ‘excess’ or ‘surplus’ on loans is crucial for both Islamic...
EAN: 9781032631554
City Branding in Chinese Megacity Regions
This book introduces a comprehensive conceptual framework which examines the impact of ecological...
EAN: 9781032530581
Legal and Ethical Standards in Corporate Insolvency
Offering an empirical study together with a comparative analysis of the experiences of...
EAN: 9781032462493
Responsible Business and Sustainable Development
This book presents a transdisciplinary framework for addressing the 2030 Sustainable Development...
EAN: 9781032712260
Happiness and Well-Being in Customer Experience
Happiness and Well-Being in Customer Experience: Transformative Research Techniques in the Time...
EAN: 9781041097235
Technology, Sustainability and the Fashion Industry
There is widespread rhetorical agreement that the fashion industry must get itself onto a more...
EAN: 9781032658513
Sustainable Management of Transnational Megaprojects
This book analyses the seminal role of megaprojects for sustainable development, and the related,...
EAN: 9781032685601
Routledge Handbook of Global and Digital Governance Crossroads
This handbook maps and analyses cross-sector (public–corporate–social–community–faith) governance...
EAN: 9781032326597
Sustainability and the Fashion Industry
There is widespread rhetorical agreement that the fashion industry must get itself onto a more...
EAN: 9781032659060
Individuals in B2B Marketing
This book covers the gap by providing a variety of novel perspectives that involve individuals as...
EAN: 9781032482361
Sustainable Business in the Era of Digital Transformation
This book seeks to understand how sustainability affects core business areas, with a focus on...
EAN: 9781032697871
Transcending Equality, Diversity and Inclusion at Work
The book reflects on ways of transcending Equality, Diversity and Inclusion (EDI) by establishing...
EAN: 9781032000770
Earnings Management and Corporate Finance
Discusses practical earnings management methods within the accounting and taxation realms and...
EAN: 9781032615394
Social Impact, Organizations and Society
Social Impact, Organisations and Society represents endeavors to comprehensively explore the...
EAN: 9781032770369
Pop Culture Marketing in the Publishing Industry
This comprehensive study examines how UK publishers leverage pop culture across TikTok and...
EAN: 9781041208600
Consumer Expectations
Richard Curtin has directed the University of Michigan's consumer sentiment surveys for more than...
EAN: 9781107004696
HBR's 10 Must Reads on Marketing, Updated and Expanded (featuring "Marketing Myopia" by Theodore Levitt)
EAN: 9798892793049